Lots of companies choose the U.S market as the first milestone as the “Go Global Strategy.” Starting a business overseas can be very helpful to improve global visibility, seize the foreign market opportunities and become the industry opinion leader.
Great Color Marketing services aim to deliver customers revenue. We build customized programs to help you drive engagement, conversion, and optimization. We will translate your Chinese business into a measurable and actionable marketing strategy in the US market. We will ensure that we have a seamless bi-cultural integration during the delivery.
Our depth of working experience ranges from early-stage market research, product positioning, and the final stages such as conversion and revenue growth. We proceed with each strategy with caution and apply data-driven philosophy efficiently. No matter you are looking for a full-scale growth idea or just an improvement for the already-existing programs. We are here for you!
Our Growth Methodology
Communication – Analysis – Plan – Growth – Optimization
Communication is the key if you want to start the business in a foreign land. Lack of knowledge of local cultural, law, audience behavior can bring fatal death for your business. For all our overseas clients, instead of getting down to work directly, we will breakdown the proposal to the details carefully. We will help you foresee all the features that you ignore, which can impact your business result and minimize all the potential risks you can’t avoid by yourself.
The analysis is the foundation for a solid marketing plan. The study is a data-driven proposal to give a clear sign of how and why to move on to the next step. The analysis results usually come from industry research, market survey, focus group research and are a seamless combination of the market need and the nature of your products/service themselves.
A strategic and considerate plan is a peace of mind for your whole marketing business. We apply different long-term and short-term business and project management plans to ensure all the sophisticated tasks align with the schedule. Each project participant will be kept on the same page all the time.
Growth is the fuel for your rocket to launch. Rome wasn’t built in a day. To achieve great success in conversion, we need to patiently and strategically nurture the market by establishing brand awareness, leads generation and referral, etc. from the very beginning. We will support your business growth step-by-step.
To consolidate past success and continue optimizing is the one additional step you need to consider to maintain your play. The optimization can include your brand identity, public opinions, reputation management, etc. We will help you keep an eye on these aspects of your business to ensure your overall performance keeps continues growing.