Great Color Marketing Agency | Marketing with China and US

Working Together to Grow Business

Before registering in California in 2019, the team from Great Color Marketing is the overseas business consultant for WV. Together with WV, we have an experienced team who used to serve in the top-notch companies such as Google, Intel, BMW, Burson-Marsteller, Baidu, Nielsen to guarantee the efficiency of your Go-To-Market ...

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KOC — New Choice For the Brand

KOL (Key Opinion Leader) became a trending topic 7-8 years ago in China. Many social media companies emerged and achieved great success by doing business with KOL at that time. With the rapid development of social media in the past years, KOLs ...

How to Evaluate PPC Ads Performance

Although adjusting the ad settings based on the performance metrics such as PPC (Pay-Per-Click), CTR (Click-Through-Rate), CPM(Cost-Per-Thousand Impressions) can be sufficient to improve the campaign ads, this strategy can only identify the ...

Why Does Your Business Need SEO?

SEO, or Search Engine Optimization, is not a new concept for business owner; it aims to improve your organic rank on the search engine result based on the search algorithm. Compared to the organic search, those results are ranked by the ...

What Does Product Marketing Do?

Compared to digital marketing, content marketing, or event marketing, it seems that the title of the Product Marketing manager is not straight forward enough. This can make it harder for people to recognize specific responsibilities from it ...

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